Rove was born at the intersection of art and science. Our team of long time industry enthusiasts, boasting a combined wealth of experience in cultivation, extraction and laboratory science, joined together with a mission to produce better, tastier, more honest cannabis products.
In 2016, the Rove founders realized that long-term success in an immature cannabis industry required a higher degree of self-sufficiency. With that focus, Rove built its own manufacturing facilities, created unique packaging, developed a fully redundant supply chain, and engineered proprietary product formulations. This “do it yourself” mentality has served Rove well through periods of rapid growth and industry change.